Below is a standard post from CSC Memorabilia. It's a relevant article posted in order to spur conversation and engage their Facebook fans.
Now, let's take a look at a post featuring a simple image.
When you're scouring your crowded Facebook Newsfeed, what is it that usually catches your eye and causes you to lay off the scrollbar for a moment? In most cases, it's a relevant or striking image. The photo of Chael Sonnen posted by CSC Memorabilia is quite simple, but it strongly illustrates the idea that using photos and effective graphic design in social media (or at the very least, on Facebook) will garner you more attention and fan engagement. In business and (more specifically) marketing, figures like this cannot be ignored. Visual content is one of the keys to effective social media marketing.
Are you effectively leveraging this simple tactic in your social media marketing efforts?
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