Here is our official design for the WSOF 23 event poster. Let us know what you think and if you have any thoughts on the upcoming event.
Man... Something that felt seismic happened tonight in Las Vegas at UFC 189. It felt like every fighter stepped up and put on a career-defining performance. Each of them seemed to enter the cage and fight with complete and unusual confidence, and without hesitation or fear. From the new Reebok gear, the new graphics package, to the live music before the main event, the entire night just felt different.
The featured undercard bout between Matt Brown and Tim Means was as good as I expected it to be. Great fight.
Almeida vs. Pickett was another great scrap, ending with an incredible flying knee.
Gunnar Nelson put on a perfect performance, dismantling Brandon Thatch and putting himself back on track after his first career loss.
Stephens vs. Bermudez elevated the event. A thrilling back-and-forth battle ends with another spectacular flying knee.
Lawler vs. MacDonald was one of the greatest title fights I've ever seen. Robbie Lawler and Rory MacDonald both fought with grit and inspiration, but Lawler distinguished himself and showed the result of 15 years of competing in MMA, reaching a new and higher level. He is an absolute animal and he is my favorite fighter to watch.
McGregor looked like Nick Diaz in the cage, yet much more effective and deadly in his institution of the taunt/fight balance. He was 100% in the head of Chad Mendes. We saw Chad involving Herb Dean by complaining on several occasions and finding himself uncharacteristically weary even in the very first round. McGregor completely owned Mendes on the feet. He bided his time while on the ground, yes, taking some damage, but seemed to end the fight at will when he finally scrambled to his feet toward the end of the 2nd round. He finishes Mendes when he said he would do so in his prefight prediction. Conor has an incredible chin, lethally effective movement and his hands are deadly. He lived up to the hype and his inevitable meeting with Jose Aldo will be huge for the UFC and for the sport of MMA.
I truly love this sport, and soon even more people will.
Joe Rogan, like the rest of us, was in a trance tonight.... Wow!
Above are the official WSOF 22 event poster designs, both before and after the Spong/Silva switch. The event takes place on August 1st and many MMA fans, including us here at MMA Fight Banners & Design, are very interested to see what happens when current welterweight champion Rousimar Palhares meets Jake Shields in the main event.
Let us know what you think of the poster, the event, fight card or anything else related to WSOF 22.
Above is the new event poster design for UFC 190. The poster features their new logo as well as the new placement they are using for the event number. Aside from that, they have kept to their standard look, with the arena lights background and minimal info on the poster.
They did include some fighter stats, as well as the tagline "Undefeated."
What do you think of the event poster? If you'd like, please comment or just give it a rating of 1-10.
The UFC recently revised their longstanding logo, and we've seen several articles on the subject. The change is very slight, and only affected one of the three letters in the logo, namely, the "C."
The change does make the logo a bit more symmetrical, but the change has little affect on the overall look of the logo.
It also appear as though they will no longer be placing the event numbers within the C, as they have done for many years. The event numbers on the last few posters they've released have been placed below the UFC logo, with a line beside it for symmetry.
Yes, these are small changes, but we'd like to know what you think. As the consumer, they make changes such as this, in large part, to impact the way their logo hits your eye. Let us know if you like the new logo or if you think they should have left the logo as it was.
Above is our official event poster for MMA World Series of Fighting's WSOF 19, taking place on Saturday, March 28th and featuring a title fight between current lightweight champion Justin Gaethje and challenger Luis Palomino. The fight card also features Ronny Markes, Thiago Silva and Matt Hamill.
I'll start off by saying that I like this poster. It's very simple and not loaded with unnecessary clutter. I will say, however, that the designer missed an opportunity for a much better poster design.
They obviously had great photos of both fighters to work with, and I think the Silva photo was a very good choice. The Diaz photo, on the other hand, looks almost thrown in as an afterthought.
The way he is overlaid on the background makes him look like a troll of some sort, which essentially ruins half of the design.
Let us know what you think.
Here is our official event poster design for MMA World Series of Fighting's WSOF 18, taking place on February 12th in Edmonton, Alberta, Canada.
Below is an unused poster concept that we also liked.
In an excellent move on the part of the creative team at the UFC, they decided to contract an artist at DC Comics to create the event poster design.
Artist Howard Porter (known for his work on 'The Flash' and 'JLA: Justice League of America') worked and Colorist Alex Sinclair created the artwork that was revealed to fans to great response at the UFC 181 pre-fight press conference.
"I was pinching myself. After I stopped doing backflips around the house, I just couldn't believe it because I'm such a big fan of MMA. I didn't think an opportunity like this would come along in my lifetime," Porter told FOX Sports.
"On the onset you're asked to do some rough sketches so you can plan for the final piece and I had the weekend to do it and I did way too many sketches because I couldn't stop drawing these guys. I wanted to do 15 covers. I was very excited."
This is a creative, novel and refreshing departure from photo-based fight posters. It shows the two title challengers attacking the champions (who are wearing their coveted belts). They basically got everything right with this design concept - even the glove tape colors.
UFC 181 is bound to be a great event, and I'm sure Johny Hendricks, Robbie Lawler, Anthony Pettis and Gilbert Melendez are psyched to be on such a great poster.
Share your thoughts on this poster below. We would love to hear from you, as always, on all things related to design and marketing in MMA.
The initial look of this poster was going to be far less themed than what ended up being the final product. Upon speaking with a WSOF rep, they suggested a "Roman column" theme, so we reworked things and actually used a photo that a friend had taken on a trip to Italy as the background.
Our WSOF contact was also very fond of the font used on the first Thor movie poster - and that is the story of the font selection for the fighter names. The Roman-derived font that was actually based on the column design simply worked well with the look of the poster.
Let us know what you think of the poster design. We appreciate and value your feedback.
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